
Daniel Peach
Retail Digitisation Lead
 - 
Google
An agile approach to digital transformation
COVID-19 has accelerated the growth of eCommerce and changed the way shoppers interact with retailers. Projects that have long been shelved are now critical to meeting customers’ increased expectations. Building a culture of continuous change internally is increasingly important. Daniel will share Google’s approach to organisational change and highlight successful projects from other European retailers to inspire your own transformation journey.